Are institutions missing the point by focusing on using OERs as marketing tools?

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Title: Are institutions missing the point by focusing on using OERs as marketing tools?
Web Resource Address: http://www2.le.ac.uk/projects/oer/oers/beyond-distance-research-alliance/otter-symposium/are-institutions-missing-the-point-by-focusing-on-using-oers-as-marketing-tools
Author: University of Leicester; Mick Norman
Description: In this OER Mick Norman, Learning Technologist from the University of Kent, introduces and discusses 'Are institutions missing the point by focusing on using OERs as marketing tools?' as part of the open space OTTER symposium. Discussion includes contributions from Dr Alejandro Armellini, Dr Richard Mobbs, Dr Samuel Nikoi, Chris Coetzee and Simon Kear.
Keywords: ukoer, "OTTER symposium", "Beyond Distance", BDRA, OER, educators, online, elearning, marketing
Persistent Link: http://open.jorum.ac.uk:80/xmlui/handle/123456789/7175
Date: 2010-07-23

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http://www2.le.ac.uk/projects/oer/oers/beyond-distance-research-alliance/otter-symposium/are-institutions-missing-the-point-by-focusing-on-using-oers-as-marketing-tools

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